Local small business owners can now access on-demand business and management advice to help them deal with burnout, prevent cybersecurity hacks, develop sound business plans, and more. The advice, shared via online video, is part of First Federal Lakewood’s Business Boost series, a program that provides time-strapped small business owners and entrepreneurs with expert insight […]
Good governance is essential to maintaining a strong, financially healthy company. Simply put, corporate governance is the system of rules, practices, and processes used to direct and control a business. Many startups pay scant attention to corporate governance as they are in the day-to-day crises of running a new business. But implementing good corporate governance […]
How Small Businesses Grow During Back-to-School Season Without Selling School Supplies August hits and the back-to-school fever begins. While retail shops can deck their stores with school-related supplies, other business owners may be wondering how they can capitalize on one of the most popular consumer seasons of the year. In an article from Journal & […]
There is a fine line between persistence and pushy especially when it comes to follow-up. Instead of guessing when you should call back, determine when and how the follow-up should take place before you end the meeting. Unfortunately, most people will give up after the first line of resistance because they are hearing “no” instead […]
Disruptors (positive change agents) are good for the organization. Doing the same thing over and over and expecting different results is the definition of insanity. This quote was attributed to Albert Einstein. It was appropriate then and it is appropriate now. He also said, “We cannot solve our problems with the same thinking we used […]
Employee retention and organizational productivity are at the top of the list for businesses focused on cultivating a growth mindset culture. Why does your business need a learner mindset? Entrepreneurs dedicated to keeping an open mind and trying new things find more opportunities to grow their business. Getting employees involved in professional development and offering […]
Bryan Eisenberg, Professional Marketing Speaker, says storytelling is the art of engaging, educating, and getting your customer excited enough to listen to you in a chaotic environment with a wide variety to choose from. It is not used to just cut through the noise of the extensive competition but also to connect to your target […]
Ever wonder what the “Aha!” moments were for Steve Jobs, Bill Gates, or the founders of IKEA or Spanx? Here they are, all in one infographic.
Collecting the right data and using it with intention can help you reach your audience in unique ways. In 2022, data is essential for businesses trying to make deeper connections with their customers. A business with specific details on what its audience enjoys puts them in a better position than a business using generalized messaging. […]
For several weeks I wrote about the seven practices leaders should employ when contending with this subject: Leading in a Crisis: What to Do When the Storms Are Raging. Over the past four weeks, I have been teaching on Keeping It Real. Keeping it real is more than just telling the truth. It is about […]
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